The Kreative Group

A variety of production features have benefited the Lego company throughout its existence. These features have enabled Lego to create some of the most well-known toys in the world. These features include the creation an innovative interlocking mechanism, as well as the use plastic instead of other materials. These unique features have allowed the company become the leading toy manufacturer in the world.

In the 1960s, the business continued to https://lego-x.com/2019/10/03/lego-and-a-leading-position-of-vdr grow quickly. One significant change took place when Godtfred Kirk Christiansens’s cousin, Dagny Holm joined the company as a modelbuilder. Dagny was adept at making large scale models and worlds which were displayed in the showroom. This was a great way to advertise the possibilities of LEGO bricks, and also to draw attention of youngsters.

In 1971 the LEGO system began to expand by adding furniture pieces and dollhouses. In 1972, the system was further expanded with the addition of ships and boats sets that had floating hull pieces. The 1960s also saw the company start its international expansion, with sales in North America through a licensing agreement with Samsonite.

In the 1980s, the company continued to grow and diversify its offerings, as well as modernize. This led to the creation of a research and development department that has helped keep the LEGO system on top of its game in terms of innovation. The introduction of themed sets allowed people to build specific models, without having to figure out the process on their own. This was a step towards building more complex models and also let children to have a more hands-on experience with legos.